Open MacBook Pro displaying a website for 'Immortal Cinks' featuring a tattooed woman with piercings and tattoos on her face and hands, with the tagline 'Ink your story.'
Three smartphone screens displaying branding for Immortal Inks. The first screen shows a tattoo ink product with an 'Add to Cart' button. The second screen features a person with colorful tattoos on their arms, wearing black high heels and a checkered skirt. The third screen displays an Instagram post of two tattooed individuals in a black and white photo, with a sponsored advertisement for Immortal Inks.
Open booklet displaying images of tattoos, one on a person in water and another on a person in a field, with text 'Tattoos' and 'Brand Guidelines' visible.
Open book displaying typography styles with a photograph of a person with tattooed arms wearing black lace-up shoes on the left page, and examples of primary and extended fonts on the right page.
A branding poster showing two versions of a gothic style tattoo ink logo with the words 'immortal inks', one in blue and one in black, followed by the tagline 'Ink your story.' The poster includes text describing standards and art in tattoo ink branding.
The cover of a magazine titled 'Immortal Yinks' with a black and white Gothic-style logo and the words 'clear space' written on the white background
A font comparison chart showing alphabet styles: 'Old English' in ornate blackletter style for 'primary' and 'Interstate' in simple sans-serif style for 'extended'.
A black bottle with a pointed cap and black label featuring white gothic text and tribal-style swallow design, labeled 'Immortal Tinks' and 'Super Black Premium Tattoo'.
A person with colorful tattoos sitting on a sidewalk against a white wall, wearing a black and white floral crop top and red shorts with a black pattern. Their tattoos include a snake on their arm, a bird on their thigh, and a dragon on their leg.
Side-by-side screenshots of social media profiles for Immortal Inks, showing an Instagram page with a black-and-white tattoo photo on the left and a profile with tattoo images on the right.
A color palette style guide titled 'color story' titled 'On the Edge', featuring a row of five rectangular color swatches displaying dark and muted tones, including black, dark blue, white, and light blue.